Load Balancing in Microsoft Azure with Kemp

High availability and disaster recovery are of highest importance for application infrastructure since other important factors such as capacity and performance are negated if service is not available or cannot quickly be recovered in the event of an instance failure or degradation. While the Azure platform provides native, basic application load balancing capabilities, Kemp’s Virtual LoadMaster (VLM) for Azure greatly enhances and complements these capabilities by delivering true layer 7 Application Delivery.

When VLM for Azure is combined with Kemp’s GSLB functionality known as GEO, high availability across on-premise and cloud based application pools and intelligent global traffic distribution across multiple private cloud infrastructures and Azure becomes possible, providing highly resilient, scalable and smart application deployments.

Kemp’s close relationship to Microsoft and commitment to enhanced integration with Microsoft platforms such as Azure and their suite of Enterprise productivity applications, results in optimal end-to-end user experience.

See how LoadMaster compares to Azure native load balancer capabilities
Jennifer Wilson
Jennifer Wilson

Jennifer Wilson joined Phoenix in early 2020 as a Digital Marketing Specialist and has since progressed to a Digital Marketing Manager. Jennifer is responsible for the Digital Marketing Team and is passionate about supporting the business and its goals through creative marketing campaigns. Jennifer works closely with specialists within Phoenix and vendors to ensure all our marketing campaigns are educational, impactful, and add value to our customers.

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Load Balancing in Microsoft Azure | Infographic

Download our infographic to find out about the six key features of Kemp’s application experience fabric that meet current and emerging demands of applications deployed in Azure and other cloud environments. You can also find out why Kemp and Azure work seamlessly together.

Learn more in our infographic

Discover the power of load balancing

Find out how ASOS, one of the world’s largest online retailers with 167 million visitors last Black Friday, are deploying Kemp LoadMasters on demand in Azure in under 10 minutes to provide uninterrupted availability with Kemp’s Metered Enterprise Licensing (MELA). 

Public sector organisations are often faced with similar challenges to those shown in the video opposite. Even if your organisation operates on a much smaller scale with a lower influx of traffic, load balancing with Azure ensures that the user experience is maintained during busier periods when your website or applications may have not been able to keep up previously.

Introducing Load Balancing in Microsoft Azure

Before we create a Virtual LoadMaster Virtual Machine (VM) in Azure, it is important to understand the traffic flow so that VMs in Microsoft Azure can be configured appropriately.

Microsoft Azure IaaS deployments accept traffic only on published endpoints. Any request to access Microsoft Azure workloads passes through the default load balancing layer of the Microsoft Azure platform. To utilise the additional features of Virtual LoadMaster, deploy the Virtual LoadMaster for Azure. Complete the following steps:

  1. First deploy the Virtual LoadMaster for Azure.
  2. Create all virtual machines (VMs) that need to be load balanced.
  3. Publish these VMs through the Virtual LoadMaster using Virtual Services and add the necessary rule(s) to the Azure Network Security Group(s).



Get in touch…

If you’d like to find out more about load balancing in Azure or if you have any questions about Kemp’s services, please get in touch with our experts by completing the form opposite. They’ll be able to discuss your requirements with you and the load balancing solutions available for your organisation.